Breastfeeding – Starting Out Right

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Breastfeeding is the natural and normal way of feeding infants and young children, and human milk is the milk made specifically for human infants. Starting out right helps to ensure breastfeeding is a pleasant experience for both you and your baby. Breastfeeding should be easy and trouble free for most breastfeeding mothers.


The vast majority are perfectly capable of breastfeeding their babies exclusively for about six months. In fact, most breastfeeding mothers should be able to produce more than enough milk. Unfortunately, practices during labour and birth (see the following blogs on our website:


Outdated and, unfortunately, new hospital policies with regard to breastfeeding with routines based on bottle feeding still predominate in too many health care institutions and make breastfeeding difficult, even impossible, for too many mothers and their babies. Too frequently also, these breastfeeding parents blame themselves for their having difficulties. For breastfeeding to be well and properly established, getting off to the best start immediately at the birth of the baby can make all the difference in the world. Of course, even with a terrible start, many mothers and babies manage. And yes, many breastfeeding mothers just put the baby to the breast, and it works just fine.


The basis, the key to making breastfeeding work is getting the baby to latch on well. A baby who latches on well gets milk well, from the very first feeding. A baby who latches on poorly has more difficulty getting milk, especially if the milk supply is not abundant.


The milk supply is not abundant in the first days after birth; this is normal, as nature intended, but if the baby’s latch is not good, the baby does not stimulate the flow of milk as well. It is for this reason that so many mothers “don’t have enough colostrum”. The mothers almost always do have enough colostrum, but the baby is not getting what is available. Babies do not need much milk in the first few days, but they need some.


Even if the breastfeeding mother’s milk production is plentiful, trying to breastfeed a baby with a poor latch is similar to giving a baby a bottle with a nipple hole that is too small—the bottle is full of milk, but the baby will not get much or will get it very slowly—so the baby suckling at the breast may spend long periods on the breast or return to the breast frequently or may not be happy at the breast, or fall asleep at the breast without getting a good feed, all of which may convince the breastfeeding mother that there is not enough milk, which is most often not true.  As well, a less than adequate latch may cause the mother sore nipples. Look at the asymmetric latch.


All babies at birth should be checked for having a tongue tie which, if corrected early, will decrease the problems associated with a poor latch as a baby with a tongue tie cannot latch on as well as he should. Some tongue ties are obvious, but many tongue ties are more subtle and require an evaluation that goes farther than just looking, but includes feeling under the baby’s tongue as well and knowing what to feel for. Poor vertical lift of the tongue is what defines a tongue tie, not whether or not the baby can stick out his tongue. Many babies with tongue ties can stick out their tongues.  Unfortunately, most health professionals, including lactation consultants, have not been trained on how to evaluate whether or not the baby has a tongue tie. See this article on tongue ties.


When a baby is latching on poorly, s/he may also cause the breastfeeding parent nipple pain. And if, at the same time, he does not get milk well, the baby will usually stay on the breast for long periods, thus aggravating the pain while at the same time never appearing to be satisfied. Too often breastfeeding parents are told the baby’s latch is perfect, but it is easy to say that the baby is latched on well even if he is not.


Breastfeeding parents are also getting confusing and contradictory messages about breastfeeding from books, magazines, the internet, family and health professionals. Most health professionals have had very little training on how to prevent breastfeeding problems or how to treat them should problems arise. Here are a few ways breastfeeding can be made easier:


  • The baby should be skin-to-skin with the breastfeeding mother and have access to the breast immediately after birth. The vast majority of newborns can be skin-to-skin with the breastfeeding mother and have access to the breast within minutes of birth. Indeed, research has shown that, given the chance, many babies only minutes old will crawl up to the breast from the mother’s abdomen, latch on, and start breastfeeding all by themselves. This process may take only a few minutes or take up to an hour or longer, but the breastfeeding parent and baby should be given this time (at least the first hour or two) together to start learning about each other. Babies who “self-attach” run into far fewer breastfeeding problems. This process does not take any effort on the parent’s part, and the excuse that it cannot be done because the breastfeeding parent is tired after labour is nonsense, pure and simple.


  • The baby should be kept skin to skin with breastfeeding parent as much as possible immediately after birth and for as much as possible in the first few weeks of life. Incidentally, studies have also shown that skin-to-skin contact between breastfeeding parents and babies keeps the baby as warm as an incubator (see paragraph on skin-to-skin contact, below, and the information sheet “The Importance of Skin-to-Skin Contact”). It is true that many babies do not latch on and breastfeed during this time but generally, this is not a problem, and there is no harm in waiting for the baby to start breastfeeding. The skin to skin contact is good and very important for the baby and the mother, even if the baby does not latch on immediately. If the baby does not latch on immediately, it does not mean the baby should be given a bottle.


  • Skin-to-skin contact helps the baby adapt to his new environment: the baby’s breathing and heart rate are more normal, the oxygen in his blood is higher, his temperature is more stable and his blood sugar higher, but normal). Furthermore, there is some good evidence that the more babies are kept skin-to-skin in the first few days and weeks of life (not just during the feedings) the better their brain development will be. As well, it is now thought that the baby’s brain develops in certain ways only due to this skin-to-skin contact, and this important growth happens mostly in the first 3-8 weeks of life.
    • For more information on skin-to-skin contact, see article.


  • A proper latch is crucial to success. This is the key to successful breastfeeding. Unfortunately, too many mothers are being “helped” by people who do not know what a proper latch is. If you are being told your two-day old baby’s latch is good despite your having sore nipples, be skeptical and ask for help from someone else. Before you leave the hospital, you should be shown that your baby is latched on properly and that he is actually getting milk from the breast and that you know how to know he is getting milk from the breast (open mouth wide—pause—close mouth type of suck). See our videos and our “Latching and Feeding Management” information sheet.



Note: Breastfeeding parents are often told that if the breastfeeding is painful, the latch is not good (usually true), so that the mother should take the baby off and latch him on again and again and again… This is not a good idea. Instead of delatching and relatching, fix the latch that you have as best you can by pushing the baby’s bottom into your body with your forearm. The baby’s head is tipped back so the nose is in ‘sniffing position’. If necessary, you might try gently pulling down the baby’s chin, so s/he has more of the breast in his mouth. If that doesn’t help, do not take the baby off the breast and relatch him several times, because usually, the pain diminishes anyway, especially once the flow of milk begins. The latch can be fixed on the other side or at the next feeding. Taking the baby off the breast and latching him on again and again only multiplies the pain and the damage and the breastfeeding parent’s and baby’s frustration.


  • The breastfeeding mother and baby should room in together. There is absolutely no medical reason for healthy breastfeeding parents and babies to be separated from each other, even for short periods, even after caesarean section. Health facilities that have routine separations of the mother and baby after birth are not doing right by the parents and babies. Studies showing that rooming-in 24 hours a day results in better breastfeeding success, less frustrated babies and happier parents date back to the 1950’s. Too often, irrelevant excuses are given why baby should be separated from the breastfeeding parent. One example is that the baby passed meconium before birth. A baby who passes meconium and is fine a few minutes after birth will be fine and does not need to be in an incubator for several hours’ “observation”.


  • Separation of breastfeeding mother and baby so the parent can rest. There is no evidence that mothers who are separated from their babies are better rested. On the contrary, the mothers are better rested and less stressed when they are with their babies. Breastfeeding mothers and babies learn how to sleep in the same rhythm. Thus, when the baby starts waking for a feed, the mother is also starting to wake up naturally. This is not as tiring for the mother as being awakened from deep sleep, as she often is if the baby is elsewhere when s/he wakes up. If the breastfeeding mother is shown how to feed the baby while both are lying down side by side, the mother will be better rested.


  • The baby’s feeding cues. The baby shows long before he starts crying that he is ready to feed. His breathing may change, for example. Or he may start to stretch. The breastfeeding parent, often being in light sleep in sync with her baby, will wake up, her milk will start to flow and the calm baby will usually go to the breast contentedly. A baby who has been crying for some time before being tried on the breast may refuse to take the breast even if he is ravenous. Breastfeeding parents and babies should be encouraged to sleep side by side in hospital. This is a great way for breastfeeding parents to rest while the baby breastfeeds. Breastfeeding should be relaxing, not tiring.


  • Bathing. There is no reason the baby needs to be bathed immediately after birth and bathing can be delayed for several hours. Immediately after birth, the baby can be dried off but it is not a good idea to wash or wipe off the creamy layer on the baby’s skin (vernix) that has been shown to protect his delicate skin. It is best to wait at least until the breastfeeding mother and baby have had a chance to get breastfeeding well started, with baby coming to the breast and latching easily. Furthermore, diapering a baby before a feed is not advised as it often causes the baby to become upset because of the delay in going to the breast. Parents are sometimes told diapering will help the baby to wake up. It is not necessary to wake the baby for feedings. If the baby is skin-to-skin with the breastfeeding mother, the baby will wake when ready and search for the breast. A baby who is feeding well will let the mother know when s/he is ready for the next feed. Feeding by the clock makes no sense.


  • Artificial nipples should not be given to the baby. There seems to be some controversy about whether “nipple confusion” exists. Thus, in the first few days, when the breastfeeding parent is normally producing only a little milk (as nature intended), and the baby gets a bottle (as nature intended?) from which s/he gets rapid flow, the baby will tend to prefer the rapid flow from the bottle. Babies like fast flow. You don’t have to be a rocket scientist to figure that one out and the baby will figure it out very quickly. By the way, it is not the baby who is confused. Nipple confusion includes a range of problems, including the baby not taking the breast as well as he could and thus not getting milk well and/or the mother getting sore nipples. Just because a baby will “take both” does not mean that the bottle is not having a negative effect. Even if supplementation is truly necessary, it should be given at the breast with a lactation aid (see the information sheets “Lactation Aid”). If the baby is latching on, it makes no sense to use finger feeding or cup feeding if the baby is latching on (see “Finger and Cup Feeding”). The baby should be on the breast. Using a lactation aid, Finger feeding or cup feeding to supplement when the baby does not need a supplement is only marginally better than using a bottle to supplement.


  • No restriction on length or frequency of breastfeedings. A baby who drinks well will not be on the breast for hours at a time (see our video clips showing even very young babies getting milk/drinking very well). Thus, if the baby is on the breast for very long periods of time, it is usually because s/he is not latching on well and not getting the milk that is available. Get help to fix the baby’s latch, and use breast compression to get the baby more milk (see the information sheet “Breast Compression”). Breast compression works very well in the first few days to get the colostrum flowing well. This, not a pacifier, not a bottle, not taking the baby to the nursery or nurses’ station, will help. Babies often feed frequently in the first few days of life—this is normal and temporary. In fact, babies tend to feed frequently during the first few days especially in the evening or night-time. This is normal and helps to establish the milk supply and facilitate mother’s uterus returning to normal. Latching a baby well, using breast compressions, and maintaining skin to skin contact between breastfeeding parent and baby helps this transitional period to go smoothly.


  • Supplements of water, sugar water, or formula are rarely needed. Most supplements could be avoided by getting the baby to take the breast properly and thus get the milk that is available. If you are being told you need to supplement without someone having observed you breastfeeding, ask for someone to help who knows what they are doing. There are rare indications for supplementation, but often supplements are suggested for “convenience” or due to outdated hospital policies. If supplements are required, they should be given by lactation aid at the breast (see the information sheet “Lactation Aid”), not cup, finger feeding, syringe or bottle. The best supplement is your own colostrum. It can be mixed with 5% sugar water to give more volume if you are not able to express much at first. It is difficult to express much at first because even though there is usually enough for the baby, expressing is not always easy when there is not a lot of milk, as is expected in the first few days. Formula is hardly ever necessary in the first few days.


  • Free formula samples and formula company literature are not gifts. There is only one purpose for these “gifts” and that is to get you to use formula. It is very effective and it is unethical marketing. If you get any from any health professional, you should be wondering about his/her knowledge of breastfeeding and his/her commitment to breastfeeding. “But I need formula because the baby is not getting enough!” Maybe, but, more likely, you weren’t given good help and the baby is simply not getting the milk that is available. Even if you need formula, nobody should be suggesting a particular brand and giving you free samples. Get good help. Formula samples are not help.


  • For more information about practices in the first few days of baby’s life, see these articles.


Under some circumstances, it may be impossible to start breastfeeding early. However, most “medical reasons” (maternal medication, for example) are not true reasons for stopping or delaying breastfeeding, and you are getting misinformation. See the information sheets “Breastfeeding and Medications” and “Breastfeeding and Illness”.


Premature babies (see the information sheet “Breastfeeding the Premature Baby”) can start breastfeeding much earlier than 34 weeks of age that seems to be the rule in many health facilities. Studies are now quite definite that it is less stressful for a premature baby to breastfeed than to bottle feed. Unfortunately, too many health professionals dealing with premature babies do not seem to be aware of this.


Not latching/Not breastfeeding? If for some reason baby is not taking the breast, then start expressing your colostrum by hand (often much more effective than using even a hospital grade pump) should be started within 6 hours or so after birth, or as soon as it becomes apparent baby will not be feeding at the breast. See the information sheet “When the Baby Does Not Yet Latch” or our blog on the baby who does not latch on.


For more information on the first few days, click:

Birthing practices one and two

Breastfeeding devices

Challenges in the first few days

First few days

What is a good latch



Lactation aid and finger feeding


The information presented here is general and not a substitute for personalized treatment from an International Board Certified Lactation Consultant (IBCLC) or other qualified medical professionals.


This information sheet may be copied and distributed without further permission on the condition that you credit International breastfeeding Centre and it is not used in any context that violates the WHO International Code on the Marketing of Breastmilk Substitutes (1981) and subsequent World Health Assembly resolutions. If you don’t know what this means, please email us to ask!


©IBC, updated July 2009, 2017, 2021


Questions or concerns?  Email Dr. Jack Newman (read the page carefully, and answer the listed questions).


Make an appointment at the Newman Breastfeeding Clinic.